
I’m a freelance Art & Creative Director based in Hamburg with a focus on social-first campaigns, digital communication and brand experiences.
For more than 20 years, I’ve been helping brands turn complex challenges into simple, relevant and creative communication. I think strategically, build concepts around strong big ideas and develop smart solutions that work across channels. From social content to integrated campaigns, I create ideas that connect with people and strengthen brands.
My work covers the entire creative process. From concept development and visual direction to look creation, production and final campaign assets, I develop and realise campaigns from start to finish. I combine strategic thinking with hands-on creativity, using AI workflows as a natural part of the creative process to develop design moods, campaign visuals, storyboards and high-quality product visualisations. This allows ideas to be explored, refined and communicated much earlier in the process while making production more efficient. I also bring motion design skills to the table and can translate ideas into moving images whenever a project calls for it.
Before going freelance, I spent five years as Creative Director at la red in Hamburg, leading social and digital campaigns for brands including Astra, Rotkäppchen, Corny and Tagesschau. Since then, I’ve been supporting agencies and brands with campaign development, creative direction and digital communication.
Whether you need strategic thinking, a strong creative concept, visual excellence or an experienced creative to strengthen your team, I’d love to help.
Let’s create something great together.
→ Creative Direction
→ Art Direction & Design
→ Creative Concept & Campaigns
→ Social Media Communication
→ Brand & Communication Concepts
→ Creative Strategy & Branding
A-rosa, ASTRA, Audi, Bayer, Car2go, Compo, Corny, DeKa, Dong Energy, Duravit, Ford, GEMA, Guhl, Holsten, Hyundai, Jägermeister, Kühne, LUVE, Magnat, NDR, Neff, NKL, Nokia, Ikea, Rewe, Rotkäppchen, Schwartau, Schwarzkopf, smart, tagesschau, Telekom Privatkunden, Telekom Geschäftskunden, Wrigley, Yello
05/2022 - present
→ Art & Creative Director
Freelance
04/2017 - 03/2022
→ Creative Director
la red
03/2016 - 03/2017
→ Art & Creative Director
Freelance
02/2013 - 02/2016
→ Creative Director
Philipp und Keuntje
11/2010 - 01/2013
→ Senior Art Director
DDB Tribal
07/2009 - 10/2010
→ Senior Art Director
Wunderman
08/2005 - 06/2009
→ Art Director
BBDO Team smart
10/2004 - 07/2005
→ Screendesigner
Proximity
01/2004 - 09/2004
→ Zivildienst
03/2002 - 12/2003
→ Screendesigner
Gedankenwerk
08/1999 - 03/2002
→ Apprenticeship Mediengestalter
Morelogs AG
ADC
→ Gold, Silber, Bronze, Auszeichnung, Shortlist
Deutscher Digital Award
→ Gold, Silber, Bronze, Shortlist
Max Award
→ Gold
Spotlight Award
→ Gold
New York Festivals
→ Silber
Annual Multimedia Award
→ Gold, Silber
Red Dot Award
Deutscher Preis für Onlinekommunikation
→ Nahrung & Genussmittel, Unterhaltung & Kultur
Econ Megaphon Award
→ Gold
DDP
→ Silber, Bronze
DMA ECHO
→ Silber, Bronze, Henry Hoke Ehrenpreis
© 2022 Daniel Klose